Let’s Boost Your Conversions with Expert SEM Strategy

Our SEM strategists will review your campaigns and share actionable ways to lower cost-per-acquisition and improve ROI — 100% free, no strings attached.

“We’ve worked with AlignUs for nearly 2 years. Media buy on Google & Social has brought us strong traffic growth and a steady flow of quality leads. The team is attentive and professional, highly recommended!”

En Xi Verified Customer

10 Years of Digital Success

What is SEM?

Search Engine Marketing or SEM, is also known as Pay-Per-Click (PPC) advertising, which involves running paid ads that target the keywords your customers are searching for on search engines such as Google, Youtube.

Why SEM?

SEM is a very effective way for businesses to reach specific customers based on their search intentions.The greatest strength of SEM is that the advertisements target customers who are motivated and ready to make a purchase.

Cost-Effective Marketing

Get Instant Results

Higher Conversion Rate

Target the Perfect Demographic

Boost Brand Awareness

Our SEM Services in India

Our team of India-based SEM experts provide ranges of services for your SEM campaign.

Type of Search Engine Marketing Ads for Your Business

Search Ads

Paid search advertising is one of the most popular forms of PPC advertising, and one of the most effective ways to reach to your audience directly. It offers excellent results for specific industries.

Display Ads

While search ads only appear to those who are already searching for your product or service, display ads are paid placements that appear based on various targeting parameters. They can show in multiple places to increase brand awareness.

Youtube Ads

With 2 billion monthly users, YouTube ads allows you to maximize your user reach. It’s a cost-effective way to approach, gain attention and educate the audiences who are unfamiliar with your brand.

Shopping Ads

Shopping ads show users a photo of your product, plus a title, price, store name, and more. They booster your visibility and traffic with high purchase intent, which help you more qualified leads and sales.

PMax Ads

Pmax (Performance Max) ads combines all Google’s automation technologies to help you unlock new audiences across Google’s channels and networks. It drives better performance and more value against your goals.

APP Ads

App advertising is the specialty of promoting your business to engage mobile users. It typically generates high conversion rates and improves brand reach. It makes the purchasing process easy for users and improves consumer engagement.

Our Search Engine Marketing Services Includes:

Not Sure Which Ads for Your Business?

Our SEM Process

Getting to Know You

Our SEM experts will understand your business goals and needs to conduct market research and competitors’ analysis.

SEM Budget Strategy

Our SEM experts will strategise and propose SEM budget based on your business analysis as well as your target demographic.

Keywords Research & Proposal

Our SEM experts will propose a list of relevant and cost-effective keywords and conceptualise ad copies for your approval.

Set Up SEM Campaign

Our SEM experts will help you set up necessary Google accounts including Google Ads, GTM, GA4. They will launch your ads and start to measure the results.

Monitor and Report

Sit back and relax as our local SEM experts will monitor and optimise your campaign daily. Monthly reports will be generated for your perusal.

Ready to start your SEM journey?

Why Choose AlignUs Design as
your SEM agency in India

Here’s how our team of SEM specialists manage your campaign effectively to provide the transparency and assurance you need.

In-Depth Keyword Research

Our SEM consultants based in India will perform comprehensive research on keywords relating to your business as well as those used by your competitors to formulate a list of keywords to target.

Best Practice Ad Structure

Our SEM consultants adhere to a concrete structure that organises campaigns and ads neatly. That way, we can perform a more in-depth analysis of each campaign and keyword specifically.

Strategic Bidding Management

According to your predetermined budget and goals, we formulate the best bidding strategy, be it automated or manual, that can help you achieve your goals—affordably.

Advanced A/B Testing

Using the latest software, we perform advanced testing to compare between different keywords, landing pages and display ads and choose the best one for your campaign!

Full Conversion Tracking

With comprehensive conversion tracking provided by our SEM experts, you can measure your results such as form submissions, e-commerce purchases, and button clicks at a glance at any time.

Transparent Reporting

We value the trust our clients place in us, hence our SEM consultant will provide regular updates on your campaign and generate monthly reports for your perusal. We will suggest steps to improve performance and optimise your SEM ad spending.

Experienced Local Team

Our SEM experts are all based in India and possess experience running campaigns for a multitude of industries with proven track record.

Dedicated Support

AlignUs as a trusted and accountable SEM consultant based in India, will always place its clients at the forefront of its business. That’s why our SEM consultants are always within reach, to help advise and guide you on your SEM journey.

Our Proven Digital Marketing Results

View our customer success stories below and see how you can benefit from our digital marketing solutions when you engage AlignUs.

Achieved 2988% increase in average monthly website traffic and 430% increase in paid leads

CHALLENGE:

As the coworking space industry is very competitive in land-scarce India, our client faced issues in advertising their company. They tried running Google ads, to little success.

WHAT WE DID:

Achieved 230% Increase in Leads with 87% Decrease in Cost Per Click

CHALLENGE:

Our client wanted to gain higher website discoverability, fast search traffic and quality leads.

WHAT WE DID:

Achieved 143% Decrease in Cost per Conversion in Just 2 Months

CHALLENGE:

Shopline is a leading Ecommerce & Omni-channel platform where businesses can easily start setting up their online business – and start selling online instantly. Multiple landing pages (LDPs) were developed while the main website was under revamp. Due to the change in the company’s identity, we were tasked to enhance brand awareness and at the same time, generate a large volume of leads. There were multiple LDPs with the same message, hence, we had to decide which LDP should the ads lead users to.

WHAT WE DID:

Achieved 940% Increase in Conversions in Just 5 Months

CHALLENGE:

This company uses innovative and insightful technology to enhance users experience when searching for properties to buy.As it was brand new website, the focus of the campaign was to increase website traffic and at the same time, get as many people to download and use their app.We had to design a SEM strategy that could maximize audience reach.

WHAT WE DID:

Achieved 465% Increase in Purchases and Add to Cart Actions

CHALLENGE:

An eyewear company that offers affordable and stylish spectacles. There are many bigger companies who have a much higher ad budget as compared to them. The challenge is to be able to compete with the competitors with a smaller ad budget.

WHAT WE DID:

Want to explore how our SEM services can benefit your business?

We work with Established Brands Across a Diverse Range of Industries

frequently asked questions

Why is SEM important?

What are the differences between SEM and SEO?

How can SEM help my business?

How do I ensure that I engage the right SEM company?

Every SEM company has its unique method of doing paid ads. Hence, it is important to assess the agency’s credibility and industry experience in SEM through their portfolio and clientele. Some things to check are their past projects with clients of various industries, their team and their pricing model.
At Verz Design, our skilled SEM experts will provide you with quality SEM services that strive to achieve your marketing objectives.

How much does a SEM campaign cost?

Do people really click on online PPC ads?

How do you find the best keywords to use in an ad?

How do I ensure good campaign performance?

Will my target market click on my online ppc ads?

How can Search Engine Marketing Services improve my online presence?

What are the KPIs and Key Metrics for SEM campaigns?

Should I continue to consider SEM if my website already ranks well?

Does my company need SEM?

Should I outsource SEM services or hire an in-house expert?

How long will my ads be available?

Your paid ads can last for as long as your budget can afford.
Assuming that the average keyword cost per click (CPC) is exactly $2 for every click and your ad budget is $1000, then you can afford approximately 500 clicks. Increasing your ad budget would mean that the frequency of your ads appearing would be higher and more clicks to your landing page can be possible.

What is Ads retargeting ?

Remarketing or retargeting ad campaigns simply show ads to people who have already visited your site before. This helps with brand recall and consideration especially if they haven’t purchased or converted on your site during their first visit through your PPC ads. This is made possible through third party cookies that can track users activity on websites.
Since they have once shown some interest in your brand the first time they visited, the expected engagement rate would more likely be higher.

Let’s Boost Your Conversions with Expert SEM Strategy

10 Years of Digital Success

What is SEM?

Why SEM?

Cost-Effective Marketing

Get Instant Results

Higher Conversion Rate

Target the Perfect Demographic

Boost Brand Awareness

Our SEM Services in India

Our team of India-based SEM experts provide ranges of services for your SEM campaign.

Type of Search Engine Marketing Ads for Your Business

Search Ads

Display Ads

Youtube Ads

Shopping Ads

PMax Ads

APP Ads

Our Search Engine Marketing Services Includes:

Not Sure Which Ads for Your Business?

Our SEM Process

Getting to Know You

SEM Budget Strategy

Keywords Research & Proposal

Set Up SEM Campaign

Monitor and Report

Ready to start your SEM journey?

Why Choose AlignUs Design as your SEM agency in India

In-Depth Keyword Research

Best Practice Ad Structure

Strategic Bidding Management

Advanced A/B Testing

Full Conversion Tracking

Transparent Reporting

Experienced Local Team

Dedicated Support

Our Proven Digital Marketing Results

Achieved 2988% increase in average monthly website traffic and 430% increase in paid leads

CHALLENGE:

WHAT WE DID:

Achieved 230% Increase in Leads with 87% Decrease in Cost Per Click

CHALLENGE:

WHAT WE DID:

Achieved 143% Decrease in Cost per Conversion in Just 2 Months

CHALLENGE:

WHAT WE DID:

Achieved 940% Increase in Conversions in Just 5 Months

CHALLENGE:

WHAT WE DID:

Achieved 465% Increase in Purchases and Add to Cart Actions

CHALLENGE:

WHAT WE DID:

Want to explore how our SEM services can benefit your business?

We work with Established Brands Across a Diverse Range of Industries

frequently asked questions

Why Choose AlignUs Design as
your SEM agency in India