Challenge
Aimer’s website design was outdated and difficult to navigate. This held back user experience and made it harder to convert visitors into buyers.
What We Did
- Redesigned key pages for better navigation and mobile UX.
- Streamlined backend operations with Shopify Plus.
Results
- +165% growth in online GMV within 6 months
- +118% boost in conversion rate after theme relaunch
- +74% increase in average order value (AOV)
- +41% rise in repeat customer purchases